ManagementSpeak: That’s good that we know how we can keep you happy.

Translation: We’ve already decided to do this our way.

KJR Club member C. Myron Ware kept us happy by translating happiness his way.

One of the most powerful formulations in the persuasion arsenal is, “I used to think x. Then I learned about y and it completely changed my mind.”

In that vein …

I used to think business leaders had five primary motivators at their disposal. Then I saw Dan Pink’s video on the subject (see “Why small is beautiful,” KJR 10/4/2010).

While it didn’t completely change my mind, it did cause me to seriously re-think the subject.