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|In: Industry Commentary|Last Updated:

The most inadvertently funny ad on television these days brags about a brilliant new feature of the latest iPhone. Apple has just invented cut and paste, hitherto available only in PC-DOS, OS/2, Windows, every version of the Mac OS, Linux and every other Unix flavor, every Palm PDA and smartphone since 1996, Android, and the original Apple Newton.

Impressive.

To be fair, which is nowhere near as much fun as indulging in ridicule, Apple had few choices. It needed to announce the feature. “Sorry we’re so late,” would have damaged its reputation for innovation. What’s left? Brag, and hope nobody notices the silliness.

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|In: Industry Commentary|Last Updated:

You have to read this book.

If you lead an IT organization, or part of an IT organization, you have to read it. I didn’t even write the sucker and I’m saying this — what does that tell you?

The book is Business Agility: Sustainable Prosperity in a Relentlessly Competitive World (Wiley, 2009).

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